Beyond Startup – Are You Stunting
the Growth of Your Home-Based Business?
© 2002 Elena Fawkner
If you’ve left the corporate world to strike out on your own in
your own home-based business, you’ll be acutely aware that
your financial success is up to you and you alone, perhaps
for the first time in your life. For obvious reasons, therefore,
your home-based business is probably run on a shoestring.
This means, of course, that you do everything. Although you
are now CEO, you are also secretary, marketing director,
receptionist and gopher. But hey, that’s the way you like it,
right? Just as well too since when you’re just starting out you
don’t have much of a choice anyway.
But sooner or later, if you keep doing everything yourself you’ll
necessarily curtail the growth of your business. It will grow to
a certain point but no further because you’re only one person
and there are, after all, only 24 hours in a day.
Now, if you’re satisfied with making a little money on the side,
that’s fine. But if your business is your only source of income,
you must move beyond start-up if you are to become financially
successful and avoid stunting the growth of your business.
This article looks at the growth stages